A seat for every rider: KTM expands range of electric bikes for children
With the release of several new mid-entries, KTM is looking to fill a gap in its growing lineup of electric dirt bikes for kids.
When KTM AG unveiled three new mini bikes at its North America Dealer Summit in Charlotte, North Carolina last weekend, he was looking to integrate a new demographic of young cyclists.
The new SX-E 3, EE 3 and MC-E 3 aim to bridge the gap between KTM’s electric balance bikes and the more rugged SX-E 5, EE 5 and MC-E 5 mini bikes. New e-bikes join the lineup which now offers more options for young riders with a range of skills, from absolute beginners to competitive riders.
“Our relationships with our dealers, their feedback and their input have always been invaluable to us,” said Florian Kecht, Sales Director at KTM AG. “That’s why we’re proud to introduce our range of electric motorcycles for younger riders for the first time here in the world’s largest off-road motorcycle market.”
A bike flies under each of the KTM brand banners, which also include Husqvarna and GASGAS.
By the mid-2020s, KTM wants its electric lineup to include more than 20 off-road bikes. The SX-E 3, EE 3 and MC-E 3 correspond to its initiative to serve “the young talents who take the future of motorsport to the next level”.
Children are the future. Is the future electric?
KTM jumped on the electric trend early on, launches its first all-electric mountain bike in 2011. At the time, he joined a few fringe brands offering the then nascent technology.
Now, he sees the category as a key aspect of his continued growth.
“Everyone is talking about e-mobility these days. We at KTM AG are constantly pursuing developments in this area, living up to our responsibility as an innovative and sustainable company,” said Hubert Trunkenpolz, Managing Director brand marketing.
“We strongly believe that electric mobility plays a role when it comes to short distance, urban mobility and small engine size. In the off-road segment, we have to take into account the circumstances on the trails, such as the limited availability to charge large batteries.
Its newly strengthened youth movement should help lead the way. KTM has not provided pricing and availability information for the three new mini bikes at the time of this writing. Dealers have listed the previous (and toughest) KTM SX-E 5 2022 at around $5,400.